What We Do

Research the gap. Fund the builder. Launch the product.

We find out what ethical alternatives are missing. We fund builders to create them. We help launch the products to the communities that need them.

Our Programmes

Four programmes. Select one to see the detail.

First Buildathon: June 2026, London

Fund the Builders

We post the problems. We fund the solutions. Builders build.

What this does

  • Open Build missions: publicly posted problems with real grants attached
  • Builder Grants of £10,000 per mission for winning teams
  • 48-hour Buildathon events where teams build working products
  • Post-event incubation, seed funding, and distribution through our partners

What we need to make it happen

Funding for Builder Grants, event logistics, and post-event incubation.

June 2026, London

Buildathon 2026

People are moving away from platforms and products that don't align with their values. The alternatives they need don't exist yet. We bring builders into a room with a clear brief, real funding, and a route to market.

£30K

Builder Grants

200+

Builders

48hrs

To Build

3-4

Funded Missions

How it works

01Before

We publish the brief

Open Build missions posted publicly. Each carries a £10K Builder Grant. Builders apply.

02Day 1-2

48 hours to build

200+ builders in London. Teams form, receive tools and APIs, and build a working product from scratch.

03Demo Day

Live demos, grants awarded

Teams demo to judges. Builder Grants awarded to the strongest products.

04After

Incubation and launch

Winning teams enter 90-day incubation. Seed funding consideration. Community investment rounds. Products launched through the Foundation's partner network.

What happens after the Buildathon

90-Day Incubation

Winning teams get mentorship, technical support, and a structured programme to take their product from prototype to launch-ready.

Seed Funding and Community Rounds

Top teams are considered for angel syndicate funding and open community investment rounds. Real capital for real products.

Distribution through the Foundation

The Foundation manages distribution through our network of partner companies and connections. Builders focus on building. We handle the route to market.

Candidate Missions

Three missions will be selected before applications open. Each carries a £10,000 Builder Grant.

Ethical Local DiscoveryCreator Music LicensingPodcast Recording PlatformTakaful Insurance FinderEthical Travel DirectoryOpen Productivity LayerEthical Media GuideCommunity Website BuilderSharia Mortgage FinderEthical Grocery Switcher

Confirmed Partners

Ummah.com (commerce and payments) · Replit (build technology)

Fund the alternatives.

Your donation directly funds builder grants, open research, and the products communities need.