Children gathered around a laptop, learning together

UK Registered Charity

Change what the
economy rewards.

We research what ethical alternatives are missing. We fund the builders to create them. We launch the products to the communities that need them.

How It Works

We empower local communities to build the products the world actually needs.

01

Research the gaps

We identify which products and platforms communities are choosing to leave. We score them. We publish what's missing. All data open.

02

Fund the builders

We post the problems publicly with real funding attached. Starting with £10,000 Builder Grants per mission, scaling to pre-seed funding for products that meet our standards and can serve real communities.

03

Launch the products

Winners get 90 days of incubation, seed funding consideration, and distribution through our partner network. Real products reaching real communities.

June 2026, London

Buildathon 2026

200+ builders. 48 hours. £30,000 in grants. Three to four missions selected from the Foundation's research. The strongest products get funded, incubated, and launched.

£30K

Builder Grants

200+

Builders

48hrs

To Build

3-4

Funded Missions

What happens after

90-day incubation

Mentorship, technical support, and a structured programme to go from prototype to launch.

Seed funding and community rounds

Angel syndicate consideration and open community investment rounds. Real capital for products that work.

Distribution through our network

The Foundation manages routes to market through our partner companies. Builders build. We distribute.

Confirmed Partners

Ummah.com (commerce and payments) · Replit (build technology)

“Every transaction is a vote for the kind of world we want to live in.”

Adil Abbuthalha, Founder

Support the Foundation

This is a generational project. Help us build it.

Your donation funds builder grants, open research, and the products communities are waiting for. Every pound goes into the infrastructure.

UK registered charity. Independent board of trustees. Published accounts. Perpetual endowment.

Woman looking forward with determination